The Book
Cover Art Courtesy of Karim Rashid

The Portfolio

The Person

Andy Hilfiger, Tara Barrett and Mark Weiss asked whether the magazine, Rock Scene, popular among rockers of the early ‘80s might find relevance in the form of a fashion and fragrance line meant for today?  Rock Scene Brands and these preliminary advertisements were the results. Subsequent to, and inspired by this branding exercise  – Tommy Hilfigger has launched the Marky Ramone for Rocky Scene line as a sub-brand of Hilfigger Denim. 

Role: Creative Director, Copy

Print Ads:



Details of rock scene branding include hang tags and fashion detailing that mimic the shape of guitar picks.