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The Book
Cover Art Courtesy of Karim Rashid
Nautica White Sail Ad

The Portfolio

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The Person
Biography

TRANS-MEDIA ADVERTISING AND CONTENT CREATION


All examples, including concept work, included a full mix of storytelling platforms: print, social media, digital and experiential


Brands marked with an * include video/television/cinema. Click the brand of your choice.


Arrow - A text-book-perfect example of perfectly executed, fully integrated marketing across all media platforms and consumer touchpoints. *


001 Coty

43.46 by Darryl Jagga

Adidas *

American Eagle

Avon/Reese Witherspoon

Astor Cosmetics *

Baby Phat Seductive Goddess Fragrance

Back to Basics Shampoos and Conditioners

BollyDoll

Candies

Calvin Klein

Celine Dion Fragrances *

Champion

Chopard *

Chupa Chups

Club Med

Cluett and Company ­ A Division of Phillips-Van Heusen *

Conde Nast Tesla, Minx Nails, Ice Link Watches Content *

Creative Nail Design

Cutex

Darphin, Paris ?? A Division of Estee Lauder

David Beckham

Davidoff Cool Water *

Decades Denim

DKMS Americas *

Desperate Housewives

E-Tuscany.com and T-Project

Emerald Monkey Eco-Luxe Resort*

Esika

Everlast

Experiential Marketing

Faith Hill and Tim McGraw

Fiorucci

Fredericks of Hollywood

Genetic Denim, Experiential Marketing

Gucci - Brand Visionaries

Gwen Stefani

Halle Berry

The Healing Garden *

Heidi Klum for Astor *

Hello Kitty at Nieman Marcus On-Line

Indeed Laboratories for Boots

Insignia Design Group

Izod

Izod Center - Sports and Entertainment Arena

Invista/Lycra

Isabella Rossellini's - Manifesto - Glamour / Humour / Simplicity *
Jennifer Lopez *

Jil Sander

Jewel for The Healing Garden's Organic Skin Care

Kimora Lee Simmons

Kenneth Cole

Kenneth Cole - Black

Kate Moss

L'Une D'Argent

Leading Jewelers of the World

Levis

Lycra Length and Lift Mascara

Manifesto for Isabella Rossellini

Marc Jacobs

Marky Ramone and Rock Scene for Hilfiger Denim

Mary-Kate and Ashley

Miss Sporty

Nautica *

OSN Case Study

Palacio del Mar Luxury Resort

Pamela Anderson for Jovan

Redken 5'th Avenue, N.Y.C., L??Oreal, Paris

Rejuvel3D NASA Skin Care

Rimmel Color Cosmetics *

Ripar Cosmetici

Rock Scene

Satisfaction: A Major Feature Film *

Select Entertainment Cross-Platform Collaboration and Promotion Examples

 

Shades EQ Hair Color


Shania Twain for Stetson

House of Shania Twain for Stetson. Celebrity Apprentice. *

Six Diamond Resorts International

St. John

Stetson - including Matthew McConaughey for Stetson *

Sure Deodorant *

Target

Tonino Lamborghini Fragrance *

Tuscan Leather Consortium

Urbintra *

Van Heusen Studio Line

Vivienne Westwood

 

Volvo / Stoned Cherrie *

-Digital & Traditional Co-Branding *


The Water Initiative

Yue-Sai

 


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